Michael Kors 2022 Diwali Collection․
My designs for Michael Kors' 2022 Diwali Collection are an amalgamation of nostalgic themes and modern forms. They capture Diwali's grandeur, vibrance, and vivacity in bright colours, earthy tones and intricate motifs that resonate with Indians everywhere.
Tap on a motif to see its design evolution.
Small Illustrations․
…with lotus, elephants, sparkles (abstract), and other ideas
The small illustrations explore 4 traditional Indian motifs: the lotus, elephant, sparkles, and lantern. Each motif is interpreted with 3 unique illustrations.
A vibrant colour palette catches the eye, complementing the product’s design, while subtle introductions of metallic gold yield a shimmering surprise.
Each illustration grows in complexity over 3 stages, giving customers the freedom of personalization. Lines and simple shapes are gradually introduced, and the final stage incorporates floral elements for a visual synergy with the scripts.
Devanagari Script․
…with minimal floral illustrations
The Devanagari script uses a simple font in metallic gold, its minimalism ensuring harmony with the MK print. Yet, it is still stylistically bold enough to provide a unique touch.
The script’s trails and strokes give the impression of purity, confidence, and elegance, while the flora that weaves through the characters juxtaposes the traditional script with novelty and modernity - creating a mix of classic and contemporary, similar to the small illustrations.
English Script․
…with minimal floral illustrations
The English script uses a classic serif font in metallic gold, its minimalism ensuring harmony with the MK print. Yet, it is still stylistically bold enough to provide a unique touch.
Although serifs are considered ‘traditional’, the flora that weaves through the characters juxtaposes the simple script with novelty and modernity - creating a mix of classic and contemporary, similar to the small illustrations.
Press Coverage
Michael Kors Launches India Capsule, The Voice of Fashion, October 2022
Luxury watches, chic handbags & uber-cool sunglasses make the most exclusive Diwali gifts this season, The Economic Times, October 2022
Michael Kors Introduces the Exclusive India Capsule Collection Diwali Edit for 2022, Textile Value Chain, October 2022
Michael Kors Launches India Exclusive Collection for Diwali, Fashion Network, October 2022
From Cool Gadgets To Festive Brunches, Here’s Your Ultimate Last Minute Diwali 2022 Gifting Guide, Man’s World India, October 2022